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Remodeling of 45-year old Homeland store to begin on Wednesday

Sarah Hussain / Red Dirt Report
This Homeland store at Classen and NW 18th was originally built in 1972 and was once a Safeway.
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OKLAHOMA CITY -- Starting Wednesday, the Homeland at NW 18th and Classen Blvd, will undergo major remodeling, sprucing up what many in the neighborhood said was an out-dated and neglected grocery store.

In February, Homeland announced it was preparing to put $2 million in upgrades to the exterior and interior of the existing building, which was built in 1972.

As reported earlier by Red Dirt Report’s Louis Fowler, “The bakery and deli will be renovated with items such as fresh sushi and artisan breads to be featured, as well as a much-needed expansion of their produce section with an added emphasis on organic goods. Additionally, the meat department will have a service counter offering a broader selection of beef, fish and poultry.”

Dennis Maxwell, director of marketing for Homeland grocery stores, said the company was “very excited to make the proposed improvements to this store,” and said the anticipated completion date for the renovation would be late fall.

Construction will include an updated storefront and added LED parking lots, new landscaping, a new vestibule entry, new paint and decor and mostly replaced floors.

The store will also have a new check-out and customer service counters, an updated break room for employee owners and new LED lighting throughout the store, Maxwell said.

The deli section of the store will offer enhanced hot and cold deli offerings like flat bread pizza, sushi made on site, heat-and- eat entrees and gourmet cheeses. The bakery will also be updated to offer artisan bread, cakes and other cookies and pastries.

Maxwell said the produce and meat sections will also be updated, offering exclusive Red River Ranch certified tender Angus Beef and a new service case with marinated meats, store-made sausage, custom cuts, kebabs and fresh seafood.

The store will also have an increased variety of organic items like fruit and vegetables, gluten- free items, Asian offerings and Hispanic items.

Homeland is an employee-owned grocery chain in Oklahoma.

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Heide Brandes

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About Red Dirt Report

Red Dirt Report was launched July 4, 2007 as an independent news website covering all manner of news, culture, entertainment and lifestyle stories that affect and interest Oklahoma readers and readers outside of our state. Our mission is to educate, promote civic engagement and discourse on public policy, government and politics. Our experienced journalists provided balanced in-depth coverage of news stories that affect Oklahomans. Our opinion/editorial stories come from a wide range of political view points. We carry out our mission by reporting, writing, and posting news and information. read more

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